

Getting to know Botanica International – Business in Focus Special Feature
We are back doing our special features here at The Grassroots Gazette, and we are super excited to start interviewing businesses and founders again in the coming weeks and months ahead. Today we have a cracker for you. To set the scene… Shane was recently as the National Equine Show
BUSINESS IN FOCUS


1 year in business, what I have learnt so far!
As EquiFlexx Therapy reaches its first birthday I reflect on some of the lessons I have learned so far as


Small Business Spotlight with Fox Valley Equestrian
A couple of weeks back, I had the pleasure of meeting Cleo Murphy, owner of Fox Valley Equestrian, Small business


Interview with Jennifer Corley, CEO of EquiTrace.
Equine Tech Special Feature Who are you, and what is your business? Jennifer Corley, CEO of Equitrace. EquiTrace is designed


Interview with Shane Broughal of PackHorse
As one of Ireland’s premier importers and suppliers of goods, including Veredus, Effol, Shapleys, Kask and Flex-On, to mention just
WOMEN EQUINE BUSINESS LEADERS


Helen O’Hanlon launches 12 Week Online Coaching Programme for Equestrians
We recently had the pleasure of sitting down with Helen O’Hanlon to chat about the launch of her new online


Women Equine Business Leader with Emer McNamee from EquiFlexx Therapy
We recently sat down and had a chat with Emer McNamee. Emer is someone we have known since setting up


Hoof Boots Ireland an Interview with Phillippa
Phillippa is the owner of Hoof Boots Ireland, bridle fitter and designer at Bitless Boutique and overall wonder woman also


The learning curve with Anna Suess ~ film horses and where they come from
Isn’t it amazing to see all the horses on film and what they’re capable of?! But how do they do
NEW TO IRELAND


An interview with Brian Bloomer the Agent for Hopoti in Ireland and the UK
In 2022 one of our main media partners was the incredible team at Hopoti. We slowed down across the last
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MORE IN BUSINESS


The Quaddock™ founder Shelley Penny has been creating equestrian products for the New Zealand and the Australian markets for over ten years.
Launching the very successful business in 2007 she started with selling second hand saddles. Shelley expanded the business a few


Small Business Spotlight – Bua Saddles
Talking Customers, comfort and cantilevered! Saddles are heavily rooted in tradition. This isn’t to say they haven’t developed and changed


Mare Prepare – What Does the Research Say? Part 2
Supporting Digestive Health at all Stages Digestive health is a key area of overall health and vitality, the use of


Mare Prepare – What does the research say?
In this first instalment of our three-part series “Mare Prepare, What Does the Research say?” we are exploring the research


An interview with The Comfy Horse Company
Your company is aptly named “The Comfy Horse Company”. I have reviewed a number of products for you over the


Eglove is a revolutionary glove by Oonagh O’Brien
Eglove is a revolutionary glove- that is touchscreen friendly – enabling full use of your touchscreen phone without the need


ChatGPT will change everything for grassroots writers!!
To set the context, this piece below was written by Artificial Intelligence in less than 1 minute. Now what does


My Equisolv Journey Part 2 by Susan Gorman
Ok, so where was I..oh yes, Maise was on the Equisolv original, we were working hard to get back to